How the Magnetic was born
Like any of our products, the magnetico was born as a solution to a problem.
Fabio (the one with the hat and beard), needed to light a 15th-century work in a museum, but of course he could in no way intervene on the walls, which were completely frescoed. Noticing an iron profile nearby, he created a magnetic lamp holder that he attached directly without drilling any holes.
So once it was invented, why not industrialize it and create a dynamic module to light all houses? And here we are ... everything else is legend! :-)